The Logo
Urban Zen
The Urban Zen is a woman whose love for a minimalist look is evident in her style of clothes and jewellery. Clean lines, simple shapes & muted colors mark her fashion statement. She is often seen in almost no-frills outfits and accessories with silver zen-like earrings accentuated with a simple pearl or a solitary gemstone. She is serene inside out.
The Eden Woman breathes love of nature. Flora & Fauna inspire this woman as seen by her dainty flower inspired jewellery pieces matched with bright, sunny ensembles like tropical caftans. Her vigor is evident in her well-put-together pieces that pay to homage to mother nature. An eco warrior, she prefers organic & fair trade.
Eden
Geometric Sophistication
The Geometric Sophistication woman is a woman who has achieved a certain confidence in wearing the big, the bold and the beautiful. A leader and innovator in fields usually dominated by men, she prefers statement jewellery that go well with her corporate ensemble. Almost masculine and yet distinctly feminine, opulent and yet relatable. Her style is a class of her own. Her look is aspirational. Her choices and decisions are hers alone. She stands out in the crowd.
New Baroque is a free-spirited woman whose style is playful and fun. Her wardrobe is an ecclectic melange of Boho Chic and jewellery pieces that dangle with charms and whatnots. Memorable little momentos from her extensive travels are happily dangling on her bracelet and perhaps even on her necklace. She evokes a modern gypsy goddess that leaves a lasting impression on people she meets.
New Baroque
